SHARON KALLENBERGER
GRAPHIC DESIGNER & DIRECTOR
KEEP IT SIMPLE
WITH KATIE BROWN
In 2006, I had the pleasure of creating a licensed brand of home goods with Katie Brown with The Companion Group.
From start to finish, we collaborated to develop the products, branding, packaging, photo styling, and catalogs with careful attention to her approachable character and eye for design. Products were designed in line with her brand to promote connection with friends and family in the home.
KATIE BROWN
GARDEN CARE
In 2007, the brand added a line of natural body care products for the home gardener.
The look of hand-written scents on labels, followed Katie’s friendly DIY brand style.
The formulas were designed and sourced locally in Berkeley. The packaging, photography and catalog design were all created by our in-house team.